Do these investors need a psychiatrist, a psychologist, a
talk with their minister or none of the above? I know, you think they should
talk to their broker or their financial planner. Believe me, folks, these two
are part of the problem and not the solution.
If they knew the answers everyone would be rich. Let's go
back and look at who taught these mavens how to invest. The Wall Street
brokerage houses taught them or rather did not teach them the most basic rules
of the game. Why? Because brokerage houses want you to buy (for commission) and
they do not want you to sell even though that means another commission. There
are two basic reasons they don't want you to sell and it has nothing to do with
that one selling commission.

If you sell you might take your money out of your account
and that is one of the things the Maul Street crowd never wants to happen, but
the most important is they make money when your account is invested. It is not
a lot, but it in a nice steady 1% or more. You are their unspoken collateral in
the worldwide money shuffle.
Any broker who suggests a customer sell is usually chastised
in some way or just plain fired. A broker who allows large sums of cash to
accumulate in customers accounts is told to invest (?) it or hit the road. The
house (that's the brokerage firm) does not want to see customers with big cash
balances although there are times when that is exactly where they should be.
Remember 2000 to 2003? During that three year period wouldn't it have been
better for your account to have had no stock or fund positions?
Brokers or financial planners are not taught simple methods
to protect customer funds. And I mean simple. Too many folks during the 2000
debacle lost 40% of their money and more. There was absolutely no reason for
this if basic money management techniques were instituted.
Customers could be made aware that they should not give back
more than 10%, maybe as much as 15%, of their portfolio value when the stock
market goes in the tank. That occurs on a regular basis. Declines in equities
of 20% to 40% happen regularly and no customer should be mesmerized into
holding during those periods.
During the 2000-2001 period there were less than 3%
recommendations by brokers to sell and those sells were after the stock had
crashed about 80% to 90%. It is too late then. Your money is gone.
If brokers and financial planners had been taught to advise
people to place 10% stop loss orders their retirement accounts they would be
much fatter today.
Stop doing the same thing over and over again because of bad
advice. Learn to sell when your position goes negative. Don't be one of the
insane.
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